The Oscars Missing Category: Title Design

I love motion picture title design.
I love creating motion picture titles.
I love looking at the work of amazingly talented title sequence designers like Kyle Cooper at Prologue, Karin Fong at Imaginary Forces, William Lebeda at Picture Mill, the work of yU+co.

With the Oscar’s just around the corner, the question begs to be asked, “Why isn’t there an Oscar for motion picture title design?”

English journalist Alice Rawsthorn, design critic for The New York Times – and a fellow connoisseur of motion picture title design, recently came up with her nominees for the strictly unofficial award – as she sees it. Ms. Rawsthorn’s nominees for Best Film Titles are:

  • Sofia Coppola’s film “Somewhere” designed by Peter Miles, a British designer based in New York
  • Luca Guadagnino’s film “Io Sono L’Amore” (I Am Love) designed by Marco Cendron of Milan
  • Joe Carnahan’s film “The A-Team”  designed by VooDooDog in London
  • David Fincher’s film “The Social Network” designed by director David Fincher
  • Adam McKay’s film “The Other Guys” designed by David Midgen of Picture Mill in Los Angeles.

And the winner is:

The Other Guys. Title sequence design by Picture Mill – one of the creative companies who share their creative insight each year at motion.

Check out the full article in the New York Times: If There Were an Oscar for Film Titles.

Leave a Reply